Thursday, October 1, 2009

Ridiculous!



This is really silly. I'm holding a jar of baby food, with banana and mango. For those of you who can't read Swedish, the jar says "organic"; and "locally produced" and that's just total bs.

Last time I checked, neither bananas or mangoes grow anywhere near Sweden, so clearly they have been shipped across the world. And how can something distributed in the whole (fairly long) country be marketed as local anyway? This really upsets me. Semper is one of the largest childrens food manufacturers and they really should do better than using cheap buzzwords to increase parents insecurities about what to feed their kids.

Want organic and local baby food? Go pick an apple.

And Semper should explain themselves.

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